This report advocates for an Ecosystem Development Approach (EDA) to cata lyse business action with positive impact for people and planet.. It deals well with complex challenges such as informal markets and can fully leverage the potential of digitization and innovation. As such, an EDA creates value for all involved: economic profit for companies and investors, taxation for governments, social goods for the people, quality environmental services for the planet, and better coordination among various actors and synergistic results for all.