UNDP Bangladesh has partnered with the Department of Journalism, Media, and Communication (JMC) at Daffodil International University (DIU) for a “One-minute Video Campaign” through the Community Digital Storytelling Festival (CDSTF). The campaign encourages youth to create innovative content on achieving the Sustainable Development Goals (SDGs) by 2030.

This collaboration between UNDP  and JMC aims to showcase the impact of digital storytelling in driving positive change. By involving youth, the campaign underscores how their unique voices can play a key role in advancing global efforts toward sustainable development.

The campaign will kick off in the last week of September, encouraging university students to participate during the one-month submission period. Submissions open on September 25, 2024, and close on October 25, 2024, with results announced on November 30, 2024, and the closing ceremony scheduled for February 25, 2025. Entries will be evaluated based on social media engagement and also by a jury panel. Content must be original, with consent from all participants, and stock footage must be limited to 3-5 seconds with proper credit.

Stefan Liller, UNDP Bangladesh's Resident Representative, said, “We encourage all young people to engage in nation-building processes. With their creative contributions, Bangladeshi youth are actively driving reforms, and we believe campaigns like this will empower them to discover more about themselves and their communities.”

Aftab Hossain, Head of the Department of JMC and Adviser of CDSTF, stated, "We are committed to engaging youth in all our initiatives, as we believe they are the catalysts for meaningful and sustainable change. This partnership with UNDP Bangladesh reflects our shared vision and dedication to achieving these common goals.”