Promoting entrepreneurship, technology adoption, and gender equality is essential for economic growth. However, women still face significant hurdles in Africa, hindering their entrepreneurial pursuits. To overcome this, gender inclusive institutions are needed. This article focuses on challenges women encounter in entrepreneurship, including market systems favouring men and the widening digital gender gap in sub-Saharan Africa. Recommendations are provided to empower women through entrepreneurship, employment and digitalization, fostering a more equal economy and improved socio-economic conditions.