LocationsBelarus is introducing ecological certification of ecotourism products in its protected natural areas.
Certification of Ecotourism to Launch in Protected Natural Areas
September 5, 2023
Photo credit: UNDP in Belarus
The innovative practice, new to Belarus, was presented to participants at the round table discussion on Developing Ecotourism in the Republic of Belarus, held during the 17th Republican Environmental Forum in Stolin, Brest Region.
At this stage, an approach has been established for the voluntary certification system of ecotourism products in specially protected natural areas. The system aims to regulate terminology, the procedure for verifying compliance with environmental criteria, and the trademark. Essentially, the certification confirms that ecotourism products meet environmental safety standards and conservation requirements.
The voluntary environmental certification system for ecotourism products aims to protect consumers from purchasing items that pose a risk to nature. This innovation seeks to minimize pollution and disruption to the natural environment while promoting the sustainable use of natural resources in ecotourism. Additionally, it supports exports and enhances the competitiveness of ecotourism services. The system is also set to raise environmental awareness among consumers, encouraging a respectful and responsible attitude towards nature.
“We expect to finalize the technical legal act that establishes compliance rules for ecotourism products and services by the end of 2023,” commented Alexander Svidersky, project manager. “Initially, the system will be tested in one of the four pilot reserves. Following this, we plan to expand the practice to other protected areas, with the long-term goal of including more organizations providing tourism services.”
Participants of the round table highlighted the successful implementation of the Unified Style concept, which forms the foundation for branding and recognition of protected areas and their ecotourism products and services.
During the round table, participants had the opportunity to exchange best practices, experience in promoting green volunteering, and inclusive solutions implemented in the specially protected natural areas. They additionally discussed opportunities for cross-border cooperation to enhance the recreational potential of the local reserves.
The event concluded with an exhibition where the Asvejski, Aziory, Krasny Bor, and Nalibokski Reserves showcased their experience in ecotourism promotion. Over 200 students from the Stolin district attended the event, where they could attend virtual tours around the reserves, sample local goods, and learn about travel opportunities in protected areas.
The round table was organized within the within the Development of Ecotourism to Promote a Green Transition Towards Inclusive and Sustainable Growth project implemented by the United Nations Development Program (UNDP) in partnership with the Ministry of Natural Resources and Environmental Protection of the Republic of Belarus, with funding from the Russian Federation.
